GHL Specialist

Company: Richardson Staffing Solutions

Salary: USD 7 - 9

About the Role

We’re looking for a GoHighLevel (GHL) Technical Specialist with strong experience in automation systems and CRM platforms, including 1–2 years of hands-on experience with HubSpot. This role will focus on building, optimizing, and maintaining scalable workflows, CRM pipelines, integrations, and AI-driven tools.

You’ll serve as the go-to resource for automation and system performance—someone who can quickly troubleshoot issues, streamline processes, and improve overall customer experience through smart, efficient solutions.

Core Responsibilities

GoHighLevel (Primary Focus)

Set up and manage GHL accounts, sub-accounts, pipelines, calendars, and workflows

Build and optimize automations including triggers, conditions, actions, lead capture, and follow-up sequences

Configure appointment scheduling, SMS/email campaigns, voicemail drops, and missed-call text-back workflows

Integrate forms, funnels, surveys, and chat widgets within GHL

Set up membership areas, onboarding automations, and snapshot configurations

HubSpot & CRM Management

Support and manage HubSpot CRM workflows, pipelines, and automation sequences

Assist in building and maintaining marketing automation, email campaigns, and lead nurturing workflows

Ensure data accuracy, segmentation, and reporting across CRM systems

Collaborate on CRM integration strategies between HubSpot, GHL, and other tools

AI & Automation

Implement and optimize AI-powered tools within workflows, including GPT-based assistants, chatbots, voice AI, and AI-driven form handling

Connect AI tools into CRM systems using Zapier, Make (Integromat), Webhooks, and APIs

Technical Support & Documentation

Troubleshoot technical issues across GHL, HubSpot, integrations, SMS/email deliverability, domains, and DNS

Document workflows, create SOPs, and develop training materials for internal teams

Candidate Qualifications

Must-Haves

2–3+ years of hands-on experience with GoHighLevel, including advanced workflow automation and integrations

1–2 years of experience working with HubSpot CRM, including workflows, pipelines, and marketing automation

Experience integrating tools using Zapier, Make, APIs, and Webhooks

1–2+ years of experience with AI tools and automation systems (chatbots, voice bots, GPT tools, etc.)

Good to Have

Broader experience in CRM or marketing automation platforms beyond GHL and HubSpot

Experience working with white-label GHL setups or agency-level accounts